DIY & Dig

Just exploring your brand strategy and want to DIY it for now? Purchase our Brand Strategy workbook here! You will get instant access to this 30 page interactive pdf workbook which you can edit at anytime. 

WHAT IS A BRAND, REALLY?

Your brand is your ethos, your guiding light, your core. Visual identity is the visual manifestation of your brand. Before you jump into visual identity design, it is crucial to work out what your brand is about. What is your mission? Whom do you serve? What pain points do they have? What value are you offering to them that your competition does not? Take a deep dive into brand strategy with DIY & Dig, a digital download to help you get to the root, the core of your brand!

YOU WILL LEARN HOW TO CRAFT YOUR:

• Mission
• Vision
• Value proposition
• Core offerings
• Demographics and psychographics. 
• Mission statement + statement of values. 

ALSO INCLUDES:

• Advice on how to prepare for the visual identity design process
• How to look for and organize visual inspiration 
• What items you will need as part of your branding package
• How much to budget for visual identity design and more!  
• Also links to helpful online resources!

30 PAGE WORKBOOK
-Editable pdf. No need for any additional software, you only need Adobe Acrobat or to fill in the fields, or you can open directly in Google Chrome and edit there (see video).
-Links for additional reading and research
-Covers your mission, vision, value proposition, core offerings, demographics, and psychographics
-Also contains valuable info on how to organize and prepare for visual identity design

TO USE

Simply download, open in Adobe Acrobat or your Google Chrome browser and fill out the fields. All links are clickable for more background reading! 

This is a 30 page digital pdf download, and can be downloaded after purchase using the download button. Due to the digital nature of this product we do not allow returns. Feel free to ask any questions before purchase. All contents are copyright Kendra Lebo and may used for personal use only. Not to be reproduced for commercial purposes under penalty of law.